Description
“Product Launch” provides a comprehensive guide to executing a successful product launch, focusing on buyer-centric planning, engaging influencers, and creating memorable events. It covers product selection, market need determination, marketing material preparation, and buzz-building strategies. The book details launch processes and post-launch tactics, including social media monitoring, data analysis, referral campaigns, and customer feedback for sustained success. Essential for anyone looking to introduce a new product effectively in the market.
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